Thanks to a great marketing tool from the U.S. Postal Service, you can now tell your neighborhood and community what your business or nonprofit is all about – and leave a lasting impression right in their mailboxes – without buying a costly mailing list or a postal permit. You don’t even need addresses or specific names.
It’s called EDDM®: Every Door Direct Mail®, and at PrintPlus we’re experts in EDDM services. EDDM is an easy and cost-effective way to market your product, service, cause or idea when you just need to saturate a geographic area where almost everyone is a potential customer.
For example, pretty much every single-family home has a lawn, so a landscaper might choose delivery to a residential area around its location. Similarly, a politician might wish to deliver a campaign piece to every address in his or her district.
PrintPlus EDDM specialists will help you map your campaign to target specific neighborhoods, carrier routes or entire ZIP codes, and we’ll design, print and prepare your mailing to EDDM standards. You choose the drop date, and USPS delivers it to everyone on the routes you’ve chosen. It’s that simple!
For a specialty or niche business, traditional Direct Mail Marketing – using a mailing list targeted to your specific demographic – is usually the better choice.
PrintPlus experts will help you create an eye-catching custom direct mail piece designed to get results. We can advise you on the best format to use for your unique needs – from postcards, reply cards and greeting cards to brochures, newsletters and more – and then design, print, prepare and send your piece to your desired audience.
We can work from your customer list, or we can get a mailing list for you that demographically targets your potential customers. Our direct mail services include design, printing, addressing, envelope stuffing, postage (inditia or stamp), collating according to Postal Service requirements, and delivery to the post office.
Contact us to discuss your needs for reaching a target audience, and PrintPlus will help you orchestrate an effective direct mail campaign.
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